MSP-C Our Work

MSP-C Our Work

VIDEO: MSP-C has perfected the art of creating content
that moves people to action.

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Delta Sky Magazine

Delta Sky Magazine

MSP-C creates this award-winning,
innovative magazine that serves as a
brand ambassador for Delta Air Lines.

Featured This Month: AT&T CEO Ralph de la Vega

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Data Behind the Strategy

Data Behind the Strategy

Content strategist Erin Gulden discusses the impact
data-driven content has on engagement and ROI.

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2014 Awards Round-Up

2014 Awards Round-Up


2014 was a year of excellence for MSP Communications,
with recognition from Folio, Pearl, MMPA and more.

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What We Do

What We Do

We create engaging content
and immersive media experiences
that drive unprecedented brand loyalty.

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Content Kings

The Business Value of the Content Audit: Part 1

Part one of a two-part series on the importance of regularly inventorying and auditing content against current and future business objectives.
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Stuff We Like

Do Google Analytics Filters Apply Retroactively?

Google Analytics filters permanently alter your data. But once applied, do they affect historical data?
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Content Kings

Why Social Media Is Not A Strategy

Content King John Foley explains why having a clear communications strategy is the linchpin for effective communications.
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Our Work
McKesson: Better Thinking for Better Health

McKesson: Better Thinking for Better Health

To position McKesson as an industry thought leader, MSP-C conceived, designed, built and managed Better Thinking for Better Health.
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Stuff We Like

Delta Sky Magazine Wins 6 NATJA Awards

The North American Travel Journalists Association (NATJA) announced that Delta Sky magazine is the winner of six awards in the 2014 NATJA Awards Competition.
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Stuff We Like

90-Day Social To-Do List

We’ve put together a social media need-to-know and to-do list for the next 90 days.
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Stuff We Like

What [health care] can learn from [other industries]

A simple blog post construction can bear a weighty brand message.
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Content Kings

The ABCs of Social

IBM social business guru Sandy Carter explains why getting started with a social business is easy with a simple A-B-C approach.
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