The Content Council <br/> Presents:

The Content Council
Presents:




THE FUTURE OF CONTENT
Thursday, 24th July 2014
Scandinavia House / New York

Image layer
Rethink Bounce Rates

Rethink Bounce Rates

A high bounce rate traditionally indicates a problem with your site,
but try measuring attention for a better gauge.

Image layer
What We Do

What We Do

We create engaging content
and immersive media experiences
that drive unprecedented brand loyalty.

Image layer
Delta Sky Magazine

Delta Sky Magazine

MSP-C creates this award-winning, innovative magazine
that serves as a brand ambassador for Delta Air Lines.

Image layer
Must Read for Marketers

Must Read for Marketers

Content marketers and advertising agencies
can learn a lot from the leaked New York
Times Innovation Report.

Image layer
Attention Please

Attention Please

What does an attention metric mean
in a world where nobody has any
attention left to give?

Image layer
IBM Systems Portfolio

IBM Systems Portfolio

MSP-C creates content for IBM that is integrated
across print and digital platforms, websites, blogs,
e-newsletters, iPad apps and video plus
lead-generating webinars.

Image layer
Stuff We Like

Bounce Rate Got You Down?

A high bounce rate traditionally indicates a problem with your site, but try measuring attention for a better gauge.
Find Out More
Content Kings

Why We Still Love Print

Content King Juliet Stott sits down with MSP-C creative director and Delta Sky's editor-in-chief, Jayne Haugen Olson.
Find Out More
Content Kings

The More Things Change...

In-house Content King and MSP-C president Gary Johnson has been in the content business “since the time of Solomon,” and has witnessed the extreme ebb-and-flow of technology’s role.
Find Out More
Our Work
Delta: Sky Magazine

Delta: Sky Magazine

MSP-C creates this award-winning, innovative magazine that serves as a brand ambassador for Delta Air Lines.
Find Out More
Stuff We Like

What Inspires You?

With content marketing expanding and evolving at such a rapid rate, it is important to differentiate your company from the pack.
Find Out More
Content Kings

How Marketers Benefit from the New York Times Innovation Report

At this point, the leaked New York Times innovation report might well serve as the best piece of investigative journalism The Times has produced all year.
Find Out More
Stuff We Like

Social Media Savviness Key for All Employees

You may have already hired your next social media manager(s).
Find Out More
Content Kings

Brands are Dead. Long Live Brands.

Is the power of brands weakening due to customer feedback on the Internet? Guest blogger and Content King John Foley weighs in.
Find Out More