MSP-C Our Work

MSP-C Our Work

VIDEO: MSP-C has perfected the art of creating content
that moves people to action.

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Data Behind the Strategy

Data Behind the Strategy

Content strategist Erin Gulden discusses the impact
data-driven content has on engagement and ROI.

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2014 Awards Round-Up

2014 Awards Round-Up


2014 was a year of excellence for MSP Communications,
with recognition from Folio, Pearl, MMPA and more.

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What We Do

What We Do

We create engaging content
and immersive media experiences
that drive unprecedented brand loyalty.

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Content Kings

Q&A: Keith Kawasaki on the Longevity of Print

The VP of client services at iostudio—publisher of the Army National Guard’s flagship magazine GX® The Guard Experience—talks to Content King Juliet Stott about the longevity of print and why it’s still holding its own against social media.
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Stuff We Like

MSP-C Techfast: The Fundamentals of Paid Social Media

Our recent Techfast digs into sponsored and promoted social media, the benefits, and how to be most effective with it.
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Stuff We Like

Own the Topic, Own the Conversation

Claiming an industry-wide topic as your own will build brand loyalty.
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Our Work
McKesson: Better Thinking for Better Health

McKesson: Better Thinking for Better Health

To position McKesson as an industry thought leader, MSP-C conceived, designed, built and managed Better Thinking for Better Health.
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Stuff We Like

Brian Johnson Named CRMA's Designer of the Year

MSP creative director, Brian Johnson, was honored at the City and Regional Magazine Association's 39th Annual Conference in Dallas this month.
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Content Kings

Q&A: Nic McCarthy on Brands as Publishers and the ‘Editorial Mindset’

Not every brand can become a publisher, The Content Council’s Content Director of the Year Nic McCarthy tells Content King Juliet Stott.
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Stuff We Like

Best Practices for YouTube Metadata

MSP-C recommends these 7 best practices for video metadata to get maximum exposure for your video content on YouTube and in search engines.
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Stuff We Like

Getting Social Right for Retailers

Social Media: Many retailers aren't getting it right, so what are they doing wrong and how can your company improve its model?
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