I am involved in all aspects of the online experience for our brands. This includes creating wireframes and UX/IA strategy for online projects, concepting mobile-ready and responsive design initiatives, and managing and producing new site designs, communication modules, and related information architecture. I bring more than 20 years of experience in the digital realm and have a passion for creating engaging end-to-end user experiences.
I consider myself to be a creative problem-solver. My work is all about using cutting-edge technologies and trends to translate customer insights, technical needs and business requirements into a visual representation of how a digital product should work from the user’s perspective. Basically, I make complicated interactive projects happen—quickly, efficiently, on-time and within budget. Without tap shoes or a piano.
Fun Fact: My favorite color is plaid.