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Rob Silas : Director of Insights and Analytics

Rob Silas

As MSP-C’s Director of Insights and Analytics, Rob helps companies navigate the intersection of Content Intelligence, Content Strategy and the ever increasing streams of data and technology that are capturing people’s interactions with brands and each other. Rob is a passionate “data translator”: helping organizations transform content-related data into insights that lead to intelligence, action and impact.

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Articles by Rob Silas

Using the Content Intelligence Framework—Step One: Content Measurement | 3/7/2017 1:44:48 PM

What Is Content Intelligence? | 2/14/2017 10:43:29 AM