What’s Next Now

Exclusive insights from content marketing's top minds.

5 Questions with Anya Britzius

5 Questions with Anya Britzius

As a senior content strategist, Anya Britzius develops content that meets an organization’s needs and communicates its key values. This includes overseeing editorial planning, execution, packaging and identifying potential digital and print extensions.
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MSP-C Expands Digital Strategy and Strategic Growth Teams

MSP-C Expands Digital Strategy and Strategic Growth Teams

MSP‑C is pleased to announce the hiring of two new leaders: Kate Rogers as Vice President of Digital Strategy, and Bridget Kaminski as Director of Strategic Growth.
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What a Mathematical Formula Can Teach You About Good Writing

What a Mathematical Formula Can Teach You About Good Writing

For MSP-C senior content director Molly Bennett, a complex readability test is a reminder of the simple lessons we all learn about communicating effectively.
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A Decade of Delta Sky Magazine

A Decade of Delta Sky Magazine

Editor-in-Chief Sarah Elbert shares how Sky has taken off in the 10 years since MSP‑C began publishing Delta’s inflight magazine.
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5 Questions with Sydney Berry

5 Questions with Sydney Berry

Sydney Berry has spent the last six years of her career at MSP-C, first as an intern and then as an associate editor. Combining her skills in journalism and content creation, Sydney works on a number of projects at MSP-C.
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5 Best Types of Content in Content Marketing for Great Storytelling

5 Best Types of Content in Content Marketing for Great Storytelling

Ask yourself: Does your content tell a story? Here’s how to best tell engaging stories with photos, blogs and more.
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The State of Live Streaming Social Video

The State of Live Streaming Social Video

Which audiences are really interacting with live video on social? What other streaming platforms are gaining steam? Who should invest in live video? Get answers to these questions and more as MSP-C explores the state of live social streaming video below.
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5 Questions with Mike Kooiman

5 Questions with Mike Kooiman

Mike Kooiman brings more than 15 years of experience in graphic design to MSP-C. His expertise bridges the gap between traditional design and interactive content, helping to produce high-quality, innovative solutions for a variety of Fortune 500 companies and other clients.
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11 Subject Matter Expert Content Creation Tips

11 Subject Matter Expert Content Creation Tips

Your company’s subject matter experts (SMEs) have the information that customers and prospects want. But translating expertise into content is not without its challenges.
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5 Questions with Amanda Welshons

5 Questions with Amanda Welshons

Amanda Welshons is an associate content director with 10+ years of experience. In her role, Amanda strategizes and develops editorially driven content strategies and storytelling approaches to hit client marketing goals and objectives.
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